1. Why can’t you find customers through your Google search?
“If you search for ‘LED light buyer’, all you get are B2B platforms? Use the right command and you can directly find the purchasing director’s email address!”
In 2025, foreign trade people are using these "search jargons" to accurately locate customers and avoid invalid information!
2. 2025 Google search command list: Foreign trade novices can learn it in one go
1. Basic instructions: Accurately lock target information
Double quotes "" : force exact match of keywords to prevent Google from splitting your words.
Example : Search for "LED light importer Germany", the results must contain the full phrase to find German LED importers directly.
Minus sign - : exclude noise words, such as avoiding B2B platforms.
Example : LED light distributor -Alibaba -Amazon, get rid of platform interference and go directly to the independent station.
2. Advanced instructions: dig emails, find companies, check industry reports
site: :limit the search to a certain website, such as an industry forum.
Example : site:linkedin.com “LED buyer”, directly recruit purchasing managers on LinkedIn.
filetype: : Search for a specific file, such as a customer list PDF.
Example : filetype:pdf “LED supplier list 2025”, download the latest supplier report.
intitle: :pages with keywords in the title, accurately find the target company's official website.
Example : intitle: “LED manufacturer” Germany, locks the official website of the German LED manufacturer.
3. Country/customer type combination: one search, one result
Country suffix method : The suffixes of company names in different countries are different, so just search "product + suffix".
example :
Germany: LED GmbH
Australia: LED PTY LTD
Italy: LED SRL 8
Customer type combination : product + importer/wholesaler/retailer + country.
example :
“marine aluminum sheet distributor USA” → Distributor in the United States
“how to buy solar panels” → dig out procurement demand posts.
3. Four-step SEO optimization method: Let customers find you actively
1. Keyword layout: choose the right words and double the traffic
Tools : Use Google Keyword Planner to find “high-conversion long-tail keywords”. For example, “marine grade aluminum sheet price” is more accurate than the general word “aluminum”.
Tips : The homepage promotes one core word, and the inner pages have 3-5 long-tail words (such as "how to choose aluminum supplier").
2. Content optimization: directly copy 3 popular templates
Question-and-answer type : Title "X pitfalls that foreign trade professionals must avoid: A complete guide to aluminum export certification", structure = pain point + solution + template.
Case analysis type : Title “How a Chinese aluminum plant won a million-dollar order from Germany with the help of Google”, content = customer background + key actions + results data.
Data report type : The title is "2025 Global Aluminum Procurement Trends: 83% of buyers search for this type of supplier!", and a pop-up window "Limited time to receive the report" is added at the end to attract traffic.
3. Technical optimization: 2 tricks that even a novice can do
Image compression : Use TinyPNG to convert to WebP format, which is 70% smaller and loads faster.
Structured Data Markup : Adding code to product pages to let Google display star ratings increased click-through rate by 130%.
4. External link building: Get traffic from authoritative websites
Method : Contact industry forums and blogs and exchange “data for links” (for example, the other party cites your report and you recommend their tools).
4. Pitfall Avoidance Guide + Action Checklist
Three common mistakes made by beginners :
Keyword stacking : In 2025, Google will be more aware of natural context and use synonyms instead (such as metal→alloy).
Ignore the mobile side : If the website takes more than 3 seconds to load, customers will leave immediately! Use WP Rocket plugin to optimize
Sending development emails blindly : Not finding the key person = no response! Use "company name + Director" to search for the decision-maker's email address on Google.
A checklist of actions you can take tomorrow :
Final advice:
“If you want to make money from Google in 2025, it’s not enough to just search! SEO optimization + continuous updates are the way to go. Remember the formula:
50% Solve real customer problems (content) + 30% Let Google understand you (technology) + 20% Update 2 useful articles every month (persistence)
Try the first instruction now, and you'll be back in 30 days to give it a thumbs up! "