eBay is a well - known cross - border e - commerce platform that offers vast opportunities for new foreign trade entrepreneurs. Finding international buyers on eBay is crucial for starting and growing your business on this platform. In this article, we'll introduce five practical methods to help you achieve this goal.
First, design your store page. Choose a suitable template and arrange product categories clearly. For example, a new seller named Tom used a clean and modern template on his eBay store. He grouped his products by type, making it easy for customers to find what they want.
Next, improve product information. Write detailed and accurate product titles and descriptions, and match them with high - definition, multi - angle product pictures. A seller, Lily, saw a 30% increase in sales after she rewrote her product descriptions and added better pictures.
Finally, enhance your store's reputation. Provide high - quality service, ship products on time, and handle after - sales issues actively. By doing so, you can accumulate positive reviews. A new seller, Jack, received many positive reviews by offering 24/7 customer support and fast shipping, which significantly increased his store's credibility.
To find keywords, you can use the dropdown suggestions in the eBay search box, check the titles of popular similar products, or use third - party keyword tools. For instance, a seller, Amy, found many useful keywords from the dropdown suggestions. She then combined core keywords with long - tail keywords, including product features and uses. For example, if she was selling running shoes, she might combine "running shoes" (core keyword) with "lightweight for long - distance running" (long - tail keyword).
After getting search results, you can filter them based on sales volume, reviews, and price. A new seller, Ben, found many potential high - quality buyers by filtering the results for products with high sales and positive reviews.
First, find the advanced search entry on eBay and get familiar with its interface. Then, set up filtering conditions such as country/region, item location, price range, and seller level. A seller, Carol, found many international buyers from specific regions by setting the country filter.
You can also use search syntax. For example, use quotation marks for exact - match searches. If you want to find "leather handbags", using quotation marks will ensure you get results exactly for that term. You can also use logical operators like "AND" and "OR" to combine search conditions.
Choose popular social media platforms like Facebook, Instagram, and TikTok. For example, a new seller, Mike, created a professional account on Instagram for his eBay store. He regularly posted product highlights, usage scenarios, and discount activities.
When creating an account, make sure it has a professional store image. Share eye - catching content regularly. In your posts, insert the link to your eBay store. Use hashtags and interactive activities to attract users. For example, a seller, Sarah, used relevant hashtags like #fashionaccessories on Instagram and held a giveaway, which increased the traffic to her eBay store significantly.
eBay offers various promotion activities such as limited - time discounts, buy - more - save - more offers, and free - gift promotions. Each activity has its own advantages in attracting buyers. A seller, David, participated in a limited - time discount activity and saw a 50% increase in sales during the event.
To participate, find suitable activities on the eBay promotion page and sign up. Before the event, prepare your product inventory and optimize your product pages. Promote the event through eBay internal messages and social media. A seller, Emily, promoted her eBay promotion on Facebook and got many international buyers to participate.
To sum up, we've introduced five practical methods: optimizing store settings, using keyword search, leveraging advanced search, using social media, and participating in promotions. We encourage new foreign trade entrepreneurs to actively practice these methods, explore and accumulate experience on eBay, and achieve business growth.
If you're ready to start finding international buyers on eBay, take action now and put these methods into practice!